September 28, 2021  •  Leave a Reply

Jonathan Anderson, who tapped Juergen Teller for his latest JW Anderson show-in-a-box presentation, also sent the German photographer around the world to shoot a playful campaign for Loewe, where Anderson has been creative director since 2013.

Headlining the diverse cast of creative types is award-winning “The Crown” actress Gillian Anderson, who dons a mustard yellow eye mask, shaggy coat and hoists a black Loewe Amazona bag. Anderson appears in the third season of “Sex Education” and is is set to portray Eleanor Roosevelt in the upcoming feature film “The First Lady.”

The campaign breaks today on Loewe’s social media channels and in outdoor locations in Paris.

Teller took his camera to London, Seoul, Shanghai, New York, two cities in California and an unnamed one in France to capture each personality in situ, planting Korean pop sensation HyunA in front of a spray of cherry blossoms, and British actor Nabhaan Rizwan in front of a ping-pong table.